This program provides inspiration, insights and instruction on how an individual at any level of an organization can create a strong personal brand that makes them – and what the organization does – matter.
Languages: English, Spanish
What's included:Select Product Format to see what comes with purchase.
...How to Make Yourself and Your Organization Essential
Make It Matter clarifies for employees how their contribution impacts the organization. It helps organizations develop people, increase accountability and build credibility.
Whether you're a person just starting out in a job/career, a mid-level manager, or a senior leader, you will not become "essential" unless you are proactive at making it happen. Using a variety of stories and examples, communication coach and consultant John A. Jenson illustrates three things a person can do to make themselves matter:
Design - intention and strategy in the way you present yourself.
Package - develop a presence through your Looks, Actions, Words.
Deliver - Just showing up doesn't cut it anymore so deliver something of value.
The workshop includes a Personal Branding Workbook which helps individuals to come up with their personal design, consider how their looks, actions and words match the standard they've set for themselves and determine specific things they will do to deliver at the highest possible level.